Archive for the ‘Business Advice’ category

FTC guide about testimonials and endorsements

August 20th, 2010

If you are active on the Internet Marketing arena you must comply with the new FTC regulations concerning disclosure of material connection between you, the product / services you promote and how you promote it (using testimonials etc).

Be sure to read through the official FTC documentation and safeguard your business. Read more on Wayforce where there is also a download link to the PDF… .. Continue reading >>

Tips to Work From Home As a Freelancer

August 18th, 2010

Whether you’re a writer, a graphics designer or a programmer (or anything else for that matter) it is possible to work from home as a freelancer. It can be hard to get clients in the beginning, and the temptation to slack when you are working from home is great, but give it some time to build relationships with clients and prospects and freelancing from home can offer a very rewarding… .. Continue reading >>

Tips on how to write a good press release

July 18th, 2010

Writing a good online press release can be simple if you follow some basic rules:

Make sure your story is interesting and newsworthy

If you want your press release to spread around the internet then make sure your story is something people will be interested in – don’t make it a blatant advertising ploy.

Include the key information in the opening paragraph

If you don’t grab… .. Continue reading >>