Internet Best Seo Guide » Business Advice

3 steps to make your business grow more

ibseo — Sun, 08 Jan 2012 14:44:36 +0000

3 Must Use Tasks to Grow Your Business by Corrie Petersen

Growing your business is a must when your only source of income is from your business. In order for this to happen, you must continually work your business. There are a number of ways to do this, but they need to be done on a regular basis.

1. Article Marketing

One of the most important things you need to do is article marketing. Writing articles and submitting them to article directories is what you need to do to make it happen. You can either do the writing yourself or you can hire a ghostwriter to make it happen. Your ghostwriter may be willing to submit the written articles to directories or you may need to hire a Virtual Assistant if you don’t have time to do it yourself.

Article marketing promotes your business through the bio you include at the end of your article. You’ll also be able to promote your business through the profile page you set up on the article directories. Most directories offer the profile so you’ll need to make sure it’s always current and that your links work.

2. Social Networking

Another important task you need to do to promote your business is to use social networking. Social networking sites like Twitter and Facebook are valuable when used correctly to promote your business. It’s important to not only promote your business, but to communicate with others and offer tips to your followers. It’s important to build trust with your followers and that won’t happen if you only promote your business.

3. Blog

One last task you need to do regularly for your business is write for your blog. Your blog is a great way to share things about your business with your readers. These can be highlights about specific products or services, tips that will help your readers, and information about your field that will encourage your readers to use your business over someone else.

When you use these three tasks with your business , you’re sure to see growth. While it’s not going to be immediate, if you do it weekly at the least, you’ll see it happen over time. It’s important to find out how to do it correctly and these tips will help you to have a better understanding of how to do that so you can make it happen.

Corrie Petersen runs a successful Virtual Assistant business. She enjoys helping her clients reach their goals through the services she offers. If you’re ready to take your business to the next level, click here to see how she can help you make that happen.

Article Source: WAHM Articles

Create a One Time Offer OTO That Converts

ibseo — Sun, 13 Feb 2011 19:25:39 +0000

So they have found your squeeze page and they have opted in to your list. The very next page that they see after they have done this is an important one and it is a great time to put a one time offer to them. Great – but what do you sell to them and how do you create a one time offer that actually converts people into buyers?

Make sure your one time offer is relevant

One of the single biggest reasons why upsells or a one time offer fails to have a good conversion rate is that the offer is not related to what is being offered on the squeeze page. If your free gift on your squeeze page is about Twitter strategies then make sure your upsell or one time offer is related to it too. You know that they are interested in the subject otherwise they wouldn’t have chosen to subscribe.

Offer the ‘advanced’ version

I really like this strategy and it is very effective. Give people a more in-depth or advanced version of the one time offer on your squeeze page. Let’s say your freebie is a report detailing how to set up a blog. A great up-sell would be an offer to do it for them. In return for payment you will upload and set up their blog for them (using the method in your report.) An upsell such as this can be really popular because people have got excited about the promises made on your squeeze page and now you’re telling them that if they buy from you they won’t even have to lift a finger to achieve. People are naturally lazy, so use it your advantage and make money.

Make sure you give more than you ask for in payment

Give people an outrageous one time offer. Make it such that they absolutely can’t refuse it. This can either be by offering a really low price or by piling on the value. Always give more than the amount you are asking for. Do this and not only will you have a one time offer that converts but you’ll get the relationship with your new subscriber off to a great start. If they buy your up-sell and LOVE it then they will be highly likely to buy from you again in the future when they receive offers as a subscriber to your list.

Get straight to the point

Many people are very used to one time offers. When they opt-in they are expecting to see one, so make sure the main point of your offer is really obvious. Use your headline to grab their attention. If they are interested they will read on a little to find out more about your one time offer.

Simple tips how to create a IM digital product

ibseo — Sun, 19 Dec 2010 00:07:22 +0000

It’s no secret that the best way to make money online over the long term is to create a product. Having your own products puts you in charge. It means you can recruit affiliates and have people selling for you 24 hours a day without you doing the leg work. Yes it’s possible to make money online without having to create a product (become an affiliate and start promoting one of the millions of products out there for a commission) but if you’re serious about your online business then you can’t afford not to create a product of your own.

Here are 4 easy ways to do it:

1.Create an Interview Product

This is probably one of the easiest ways to create a product and it’s something you can go out and do right now. Simply find someone in your niche that would be willing to answer a few questions – it’s not as hard as you’d think either when you consider that the interviewee will get free exposure and publicity from the interview – In fact most internet marketers will be delighted at being offered an interview. Simply get together on a Skype chat, do the interview and bammmm you have got a product. Transcribe it and you’ve also got a report!

2.Use PLR

Another great way to create a product is to use PLR. Find a good quality report that comes with private label rights, then go through it and add some of your own ideas and take out the parts you don’t like. Next, give it a fancy new name, get some graphics made, and write a new sales letter. It’s an extremely easy way to create a product.

3.Use Articles

If you’ve got PLR articles sitting around on your computer then put them to good use. Find 10-20 articles which are on the same subject but look at different aspects of it, then put them into a single report. I have made many products from doing this, yet it’s something that not many people are doing.

4.Find a Ghostwriter

If you want to create a product but don’t fancy doing any of it yourself then the answer is to find a ghostwriter. You can have a report or product created for you pretty cheaply if you look in the right places. If you can try to find a ghostwriter based on a recommendation. There are plenty of great ghostwriters out there, but equally there are a lot which are pretty poor. You could find yourself needing to rewrite the whole product in order to have something which is of a good enough standard to send out to people.

FTC guide about testimonials and endorsements

ibseo — Fri, 20 Aug 2010 07:40:06 +0000

If you are active on the Internet Marketing arena you must comply with the new FTC regulations concerning disclosure of material connection between you, the product / services you promote and how you promote it (using testimonials etc).

Be sure to read through the official FTC documentation and safeguard your business. Read more on Wayforce where there is also a download link to the PDF.

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Tips to Work From Home As a Freelancer

ibseo — Wed, 18 Aug 2010 22:36:28 +0000

Whether you’re a writer, a graphics designer or a programmer (or anything else for that matter) it is possible to work from home as a freelancer. It can be hard to get clients in the beginning, and the temptation to slack when you are working from home is great, but give it some time to build relationships with clients and prospects and freelancing from home can offer a very rewarding career.

Here are some tips for getting started:

1. Start off cheap
A great way to start as a freelancer is to offer your services at a very low price (or even for free) in order to encourage clients to give you a try. Remember that at the start you will have little or no experience and people have no way of knowing about the quality of work you produce. Encourage people to try your services and then build up a database of potential clients plus a portfolio of your previous work.

2. Build up a portfolio and list of customer testimonials
If you can show clients examples of your previous work and the comments that your clients gave then you stand a good chance of winning work. Get into the habit of asking for a testimonial from every client you work with.

3. Deliver the right stuff, on-time
The most important thing as a freelancer is the relationship you have with your clients. Get it right and they will come back to you again and again, so make sure you deliver everything they ask for and that you do it all on time.

Tips on how to write a good press release

ibseo — Sun, 18 Jul 2010 08:53:33 +0000

Writing a good online press release can be simple if you follow some basic rules:

Make sure your story is interesting and newsworthy

If you want your press release to spread around the internet then make sure your story is something people will be interested in – don’t make it a blatant advertising ploy.

Include the key information in the opening paragraph

If you don’t grab the readers attention in the opening paragraph then the chances are they won’t bother reading any further. Include as much information about the story – who, what, when, where, why – in the opening paragraph.

Only use one keyword per press release

This will mean that your press release is focussed and targeted to a specific keyword that people will type in to search and find out about you. If you want to target a number of keywords, then write one press release for each keyword.

Your keyword must appear in the title

This rule must always be followed as it is a vital part of SEO. If your keyword does not appear in the title then it will be difficult for people to find your release. When your keyword appears in the title, it stands a good chance of getting ranked on other search engines as well.

Put your keyword in the first and last paragraphs

This is another SEO tip, as search engines put a lot of weight on a keyword if it’s mentioned in the extract, introduction and last paragraph. Also try to make sure that there is a keyword density of about 3 to 5%. You can use the free software found at Dupefree to check your density.

Always have a call to action in your press release

Make sure that you have a call to action in your press release, as this is part of the dual purpose of a press release – to get backlinks and just as importantly visitors.

Be more productive and make money faster

ibseo — Sun, 27 Jun 2010 17:03:31 +0000

Productivity may sound boring but producing and mantaining good work ethics in a organized way it is the nr.1 requirement for success in any online business. If you are not productive, if you work too slow, then you will fail to make serious money online.

Running an internet business can be hard, despite what you might have read online. It’s very easy to spend your days browsing forums, reading blogs and watching training videos rather than actually doing things which are moving your business forward and making you money. What do I mean by such activities? Sending promos to your list, launching new products, striking joint venture deals and such like.

The key is to get things done quicker. Here are some top tips on how to become productive and get the things done in your business that will really benefit you.

1.Make a list and prioritise your tasks
It might sound like something out of a very cheesy time management book but it’s actually pretty good advice – make a list in the morning of all the things you need to get done and then number them in order of importance.

2.Don’t overload yourself with work
One of the biggest reasons why you might not be very productive is that you have too much work to do. This can make you feel as though you’ve got a mountain to climb and it’s pretty unmotivational, so make sure that you allocate yourself a workload each day that is manageable and realistic.

Doing so will keep you motivated and help you to stay focused. How much better would it feel to get to the end of the day and know that you’ve gotten everything done that you wanted to in the morning?

3.Do the things you hate doing first
By getting the tasks you dread done first you are freeing up the rest of your day to concentrate on the more enjoyable tasks or those which you are better at. One of the main things that holds people back is the nagging thought in the back of their mind that such and such a thing still needs to be done.

4.Find your ideal working environment
Everyone is different. Some people thrive in a busy environment, whilst others are more productive with lots of quiet time. Maybe listening to music or having the TV on in the background helps you become more productive. Whatever it is, find out and it can really make a big difference to your productivity.

High conversions with effective sales funnels

ibseo — Sat, 19 Jun 2010 16:17:48 +0000

Most internet marketers just sell products. This is a big mistake – what you actually need is to create an effective sales funnel… A funnel that sells for you on autopilot. A funnel that works away whilst you concentrate on what’s really important – living your life.
In my opinion the best way to do it is to gradually upsell people to more and more expensive products. As your relationship with your subscribers builds they will become more open and responsive to your offers. Here is how it works:

1. The first step is to get people onto your mailing list – it’s the basis of the whole system. You need to create or source a good quality product that people in your niche will really want, and then you need to give it away for free in return for an opt-in. Create a good squeeze page which will entice people to subscribe.

2. As soon as they have opted in it’s time to present them with an offer (your upsell or one time offer). Ideally this should be related to your freebie and shouldn’t be too expensive.

3. Put the people who buy your upsell onto a buyers list (this is easy to do in Aweber) and put those who don’t onto another ‘non-buyers’ list.

4. Next you need to create your follow-up autoresponder sequence. The messages in each list will be different depending on whether they bought or not. The aim of your non-buyers list should be to get people to buy a low priced product. Remind them of your upsell and introduce other products to them.

5. Once they have bought something the hard work is mostly done. Statistically people are far more likely to buy something from someone they have bought from in the past. Gradually introduce people to higher priced items. Introduce them to continuity programs, DVD training courses, mentoring programs, etc. Once they have bought something of a particular value they have ‘broken through the barrier’ and you can offer these people more higher ticket items.

What you have to remember is that not everyone on your list wants to spend the same amounts of money. Some will only be interested in freebies or low priced items, but there will always be people who want to spend more money. If you don’t give these people the opportunity to do so then you are REALLY missing out!

PayPal stops private payments to India

ibseo — Mon, 08 Feb 2010 19:00:13 +0000

Paypal has just announced that they are suspending private payments in India for the moment. This is a very big deal since Paypal is probably the nr.1. way that Indian freelance personell get their job payments. This applies to all form of freelancing where India has a huge market share. Internet marketeers will also be affected since it will be diffcult to employ freelance services for content production and time-consuming jobs associated with internet market.

Paypals stop of payments in India should be temporary while the company finds ways to conform with new money laundering regulations in India. The story is on the net but first sighting was on the Paypal Blog.

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Internet Marketer important Google Adsense tips

ibseo — Fri, 01 Jan 2010 22:06:37 +0000

Many internet marketers are using Google Adsense on their websites due to their ability to earn a consistent income from people simply clicking on ads. In fact, Adsense can truly be a money maker if you know how to properly position it on your website. Maximizing the effectiveness of the ads is the key component to making good income from Adsense.

Here are some tips to know about using Google Adsense:

Familiarize yourself with the Terms of Service that Google has for Adsense. Simple mistakes can actually lead to being suspended from the Adsense program which would be an enormous hardship for internet marketers who use Adsense as a primary source of income. For this reason, it certainly pays to study and understand the rules of the game.

Make your ads look like part of your copy: Again, make sure you are following the Adsense TOS. However, if you can make your ads look more like a part of the copy on your web page rather than a stand-out advertisement, you will get more clicks. No one wants to click on an ad, but they will click on a link that appears to lead to more information.

Test, test, test: It always pays to test your sites. For instance, you might want to take 2 sites and try different sizes and positions of Adsense on them for a certain period of time. This way you can try to gauge which size and position best works for you. It may even vary from niche to niche, however.

Using Google Adsense is a great way to go on your websites to provide primary income, or even just add a little extra money to your bank account. The key to remember is that you must follow the rules!